Is Your Website Holding You Back? Signs It’s Time for a Redesign

Your website is often the first impression potential customers get of your business—and first impressions matter. If your website is outdated, slow, or difficult to navigate, it could be costing you leads, sales, and credibility.

At Red Canary Marketing, we help small businesses across the Shoals region and beyond rethink their online presence. Here are the top signs that your website may be overdue for a redesign—and what to do about it.

1. Your Website Isn’t Mobile-Friendly

With over 60% of web traffic coming from mobile devices, a website that doesn’t function properly on smartphones or tablets is a red flag. A mobile-optimized site improves user experience and helps your rankings on Google.

Solution: A responsive design adapts your content for all screen sizes—mobile, tablet, and desktop.

2. It Loads Too Slowly

Website visitors expect pages to load in under three seconds. If your site is slow, most visitors won’t wait around.

Solution: Red Canary can help evaluate and optimize your load speed by compressing images, reducing code bloat, and leveraging faster hosting solutions.

3. The Design Looks Outdated

If your website looks like it hasn’t been touched since 2015, your visitors will notice—and not in a good way. Visual trends change, and so do user expectations.

Solution: A modern, clean design builds trust and authority. We design websites that are not only beautiful, but built for conversion.

4. Your Content Is Stale

When was the last time you updated your homepage or blog? Old content can signal to Google (and customers) that you’re not active.

Solution: We help keep your content fresh, optimized, and aligned with your current goals and services.

5. You’re Not Showing Up on Google

If you’ve noticed a drop in traffic or can’t find your website in search results, outdated SEO may be the culprit.

Solution: Our redesigns include SEO best practices—technical and on-page—so you’re easier to find.

Ready to Upgrade?

A well-designed website isn’t just a digital brochure—it’s your most powerful marketing tool. Whether you’re looking to improve SEO, capture leads, or boost credibility, Red Canary Marketing can help.

Let’s talk about your next website. Free estimates are always available.