You don’t need a brand-new website to see better search engine results. In fact, some of the most effective SEO improvements are quick, affordable, and can deliver a noticeable boost in traffic and leads.
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When it comes to digital advertising, Pay-Per-Click (PPC) often dominates the conversation—but is it really worth the investment for local B2B businesses?
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Your website is often the first impression potential customers get of your business—and first impressions matter. If your website is outdated, slow, or difficult to navigate, it could be costing you leads, sales, and credibility.
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As summer winds down and September rolls in, it’s the perfect time to hit pause and evaluate your marketing efforts before the final quarter of the year. Whether your business has exceeded its goals or fallen short, a fall marketing reset can set the stage for a strong finish.
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As summer winds down and the holiday season looms, now is the perfect time to give your local SEO a tune-up. For small businesses, especially those relying on local foot traffic or service areas, showing up in search results at the right time can make or break your year-end success.
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As summer winds down and the leaves begin to change, August presents a powerful opportunity for business owners to shift their focus and plan ahead. The fourth quarter is just around the corner, and if you're not already preparing your marketing strategy for the holiday season, now is the time.
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When it comes to marketing your local B2B business, one question often comes up: Is pay-per-click (PPC) advertising really worth it? For many business owners, PPC may feel risky or expensive—but when done right, it can deliver measurable, high-quality results that traditional marketing methods simply can’t match.
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One of the most common questions we get at Red Canary Marketing is, “What’s the return on investment (ROI) for digital marketing?” And it’s a fair one. You want to know that your marketing dollars are working for you—and not just disappearing into the digital void.
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